Playing the Odds: How Probable Meanings May Influence Search Engine Rankings

March 19th 2010 7:07pm

When someone types “George Washington” into a search box, they are probably more interested in the Revolutionary War general and President than some random George in Washington. A search for “Washington Hotels” is more likely looking for lodging in Washington than hotels named Washington. Searches for places with signs that say “Washington Slept [...]When someone types “George Washington”into a search boxthey are probably more interested in the Revolutionary War general and President than some random George in Washington A search for “Washington Hotels”is more likely looking for lodging in Washington than hotels named Washington Searches for places with signs that say “Washington Slept Here”are probably not about hotels (and those searchers probably have too much time on their hands)

From: www.seobythesea.com



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